Pinkie

Whoa... I have been using a different template for each blog thusfar, and this one is really pink! I didn't realize just how pink until viewing the full site- dang. This one has a good name. Factory Built Homes. I like that one. Definitely sounds good, doesn't it? The other one folks in our industry started using is Factory Constructed Homes. I think we'll do one with that exact name as well. Here in Arizona, the powers that be changed the name of our local MHI from MHIA (Manufactured Home Institute of Arizona) to AHA (Arizona Housing Association). The apparent goal of changing the name is to erase the manufactured home part from people's physhe. Housing is Housing whether built on site or in a factory. Truth is, EVERYBODY knows the difference, and most will continue to believe the factory built homes are inferior to site built. Hard to get around... Our industry is just going to have to come up with something site built homes have not done yet. We need a product that home buyers will view as so unique and desirable that they will not be phased by the fact it is factory built or not. Thats the fact.